Similar Posts

Leave a Reply

Your email address will not be published. Required fields are marked *


  1. Hey Ramya, a very interesting post. Content Marketing is the new black these days and storytelling is the key to it. No wonder, big brands are turning into storytellers. We Tangerine Digital ( believe that Storytelling is the best and foremost thing in Content Creation, because the audience feel more comfortable and confident while reading an experiential yet educative piece of content.
    Thank you so much
    Team Tangerine Digital

    1. @Tangerine Digital: Hi and thank you for reading my post. I agree with you that engagement is definitely higher when the audience feels like they’re participating in the creation of the story. Stories are the best way to connect, relate and engage that human beings have. It’s a wonder that brands have taken so long to tap into that fact.