I’ve written about how I think a brand should approach social media (See ‘A Brand Walks Into A Party‘). I find that many brands are afraid to open a conversation with consumers. This leads to stifled social media strategies and formulaic ‘safe’ content that won’t ruffle any feathers. Well, if…
The CEO of Bodyform posted a video satirically busting male stereotypes around menstruation. Let’s talk about menstrual pad advertising.
Matt Beaumont’s twin books are a delightful duo of workplace complications and lagging behind everyone else, written in epistolary format – E & E Squared.
Contrasting the Indian middle class through the decades via ads.
Think this is a notice for a missing person? Look closely.
I’m not sure what to make of Tanishq GlamGold’s current ad campaign. Do they think women’s insecurities should be pandered to or gotten over?
E Vestigio dropped in a fortnight ago to keep me company, to gup a bit and to cheer me up. She brought with her two books, my belated birthday gifts. Book recommendations from E are always interesting, given her diverse reading habits. Her gifts were ‘The Interpretation Of Murder‘ by…
I’m quite offended by this new Sprite ad. A lot of ads seem to be offending me these days…no, it isn’t because ads have suddenly become offensive, it’s because I’m watching more TV. And being increasingly appalled by what popular culture is shoving down our gullets. But to come back…