Stage Fright And A Lily

I found gratitude in February. Here are all things that were life last month. A conversation on safe spaces – One of Mumbai’s performance/art spaces and Shamir’s former employer hosted a discussion on safety in performing spaces. We shared experiences, fears, ideas and some hopes for this landscape that we are all committed to. SXArena: The Third Wheel, UnValentined! and Digital

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Gillette Soldier for Women – Regressive & In Poor Taste

This ad by Gillette has been on TV for awhile now. It started off with the intriguing ‘Soldiers wanted’. The build-up  was great. And when it ended, I was groaning. Really now? We need to recruit men into ‘supporting women’? Like it’s a cool thing to do, not the have-to thing to do. Worse, my overriding impression is that this

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How Social Media Helped ‘The Reluctant Detective’

There’s plenty of talk about marketing various products and services through social media. I thought Kiran Manral did something interesting, generating interest for her debut novel, ‘The Reluctant Detective’. Besides the obvious tweeting about it, she also engaged with readers, other writers and organized a number of different events that a social media professional would recognize as astute blogger outreach

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